About Us

House of Cards is a premium independent greeting card and gift retailer based in the UK.  We sell a selection of high quality greeting cards and a wide range of gifts for all occasions. 

House of Cards was founded in 1990 by Nigel Williamson and Miles Robinson.  While running a newsagent and greengrocers respectively, we spotted a gap in the market for a good quality greeting card retailer in the small market town of Tring in Hertfordshire.  We formed a partnership, researched and learnt everything we could and a few months later House of Cards was born.  Our Tring branch proved a success, more branches followed and we recently celebrated 30 years of House of Cards in March 2020!

We  now trade from 7 branches situated across the South of England and have a growing and vibrant online business operating from our warehouse.  Greeting cards and gifts have become our passion and it is this love of the trade that drives us and allows our business to grow and succeed, while always endeavouring to give our customers the best products and a warm and welcoming shopping experience.  We pride ourselves on our cheerful and helpful staff who give their utmost to provide a high level of customer care.


Awards and Accolades

House of Cards have been nominated for, and won many prestigious awards over their many years of trading. We are immensely proud to have been a finalist for a Retas award every year since they began in 2005! (The only awards that celebrate greeting card retailing in the UK) 


The Reta’s:

Winners of the ‘Best Greeting Card Small Multiple’ (5-25 stores) award in 2005, 2009, 2013 and 2018.

Finalists in 2006, 2007, 2008, 2010, 2011, 2012, 2014, 2016, 2017 and 2019,

Winners of the ‘Best Greeting Card Retail Initiative’ award in 2007, 2010 and 2015.  You can read details of these initiatives here.

Winners of the highly coveted ‘Independent Greeting Card Retailer of the Year’ in 2007.

The Greats:

Finalists for ‘Best Multiple Retailer of Gifts’ award in 2009 and 2019.

The Retas Greeting card awardsThe Greats Gift Awards